Creative Lead

What makes this a great opportunity?

In this new role the successful candidate will follow project specific schedules, deadlines, and business requirements, as determined by the Director Corporate Digital Marketing and other stakeholders. This person is accountable for the on-time planning, production, maintenance, practical application and distribution of marketing and training materials across the corporation. Duties include but are not limited to: preservation of brand standards, content creation, content strategy, UX/UI design, auditing and quality assurance testing of department initiatives, new media testing, and project managing creative team efforts. You will be a key member of the web planning team, product launch process, MyTeknion planning team, and an active influencer and contributor to advancing Teknion and its brands’ design-driven user experience.

What are the primary responsibilities for this role?

• Branding & Content Creation
  • Maintain quality, integrity, and consistency in Teknion’s brands’ identities. Coach vendors and company departments to apply standards, create training materials and templates, and show leadership in support of a branding strategy that is approachable and sustainable across the organization.
  • Develop and update written and visual communication material to support product launch and knowledge sharing initiatives: print collateral, graphics and motion graphics, video, curriculum, presentations, web content, etc.
  • Coordinate web updates for team execution, interface with stakeholders, recommend content and styling applications, track project schedules, build pages, align go-live actions with web designers, and QA staged content before publishing.
  • Work with stakeholders, marketing teams, and third parties to plan and manage video and photography shoots. Make recommendations for growth and maintenance of in-house audio/visual studio. Execute or coordinate video editing and other postproduction requirements. Align completion and availability of new materials with business priorities.

• User Experience & Content Strategy

  • Solution and design UI for Teknion product, digital interfaces and training tools. Interface with industrial design, product management, marketing groups and end-users to carry out: user experience research, map user journeys, develop iconography and standardize language, prepare graphic mock-ups, and test and QA vendor work.
  • Recommend, audit, organize, make meta-property adjustments and contribute content to our brands’ marketing strategies: content calendars, digital asset repositories, social media posts, advertisements, blogs, aggregators, etc.
  • Participate in regular strategy meetings to architect web development goals and advance Teknion’s Corporate Digital Marketing strategy.
  • Create end-user training and assembly materials to support product launch and sales pursuit needs: gather requirements, prepare scripts, art direct teams, and post produce video and graphic content.
  • Research, learn, and employ the use of new media types, to widen department capabilities and evolve the quality and style of materials output in support of company initiatives.

What education & experience will help you thrive in this role? 

• Post secondary education or equivalent professional experience is preferred. We value a minimum of 5 years relevant work experience. *Please share a portfolio of your work when you apply*
• Excellent computer, technical and design skills, including expertise of the Adobe Creative Suite and familiarity with Microsoft Office Suite and G Suite (Google Apps)
• Experience planning and managing video, photo, or other content creation sessions
• Experience with web and interface design principles: content management systems, digital asset management systems, UX/UI design, HTML and CSS
• Familiarity with the following is an asset: marketing automation, copywriting, JavaScript (or other programming languages), 3D design and motion graphics
• Excellent interpersonal, presentation, verbal and written communication skills
• Strong attention to detail, with eye for typography and graphic branding standards
• Ability to manage multiple priorities, take initiative and lead collaborative efforts to meet project deadlines
• Ability to learn, test, train and empower others to adopt new media types, software, and design principles

The expected base salary range for this new position is $65,650 – $82,050. Final base salary offers will reflect an assessment of the selected candidate’s skills, demonstrated competencies, and adherence to our internal pay equity framework.

Teknion is committed to supporting a culture of diversity and accessibility across the organization, starting with the hiring process.  It is our priority to remove barriers to provide equal access to employment and support a diverse workforce. Teknion welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process. All information received in relation to accommodation will be kept confidential.

By applying for a position with Teknion, you understand that, should you be made an offer, it will be contingent on your undergoing and successfully completing a background check consistent with Teknion’s employment policies. Background checks may include some or all the following based on the nature of the position: SSN/SIN validation, education verification, employment verification, credit check and criminal check. You will be notified during the hiring process which checks are required by the position.